Owner.com — Deep Dive for Restaurant Operators

Commission-free ordering with your branded website and mobile app, automated marketing, loyalty, and SEO that drives repeat orders and direct revenue.

We may earn a commission if you sign up via our link. We still call it straight for operators.

TL;DR

What Owner.com Does

  • Website: Conversion-optimized, SEO-tuned menu pages with upsells, re-order nudges, and Google visibility.
  • Online Ordering: First-party checkout with saved profiles, Apple/Google Pay, curbside/pickup, and throttle controls.
  • Delivery: Integrated driver network with flat delivery fees to guests and no commission on orders.
  • Marketing: Built-in email/SMS automations, loyalty rewards, win-back flows, and review prompts.
  • Mobile App: Branded iOS/Android with push notifications; app customers reorder more often.
  • POS & Ops: Integrations (e.g., Square/Clover and via Otter), analytics, customer CRM, and list growth tools.
Results vary by market and list size. Treat case studies as directional, not guaranteed outcomes.

Best Fit

  • Independent and multi-location QSR/fast-casual with takeout/delivery volume.
  • Brands that want to shift marketplace traffic to first-party ordering.
  • Operators who value repeat purchase automation and customer data ownership.

Pricing Model — Single vs Multi-Location

Area Single Location Multi-Location
Plan Structure Flat monthly subscription covering website, online ordering, marketing, loyalty, and mobile app. Per-store subscription with multi-unit packaging; group onboarding and brand-level controls.
Contracts Month-to-month (confirm terms in your quote). Same policy; multi-unit discounts and standardized rollout available.
Delivery Economics No commission on orders; guest-paid flat delivery fee (e.g., ~$7 typical). Same model; set consistent policies across stores.
Setup & Launch Guided build; many shops live in ~1 week. Coordinated brand rollout; menu/app templating across locations.
Included Channels Website, iOS/Android app, email/SMS automations, loyalty. Same, plus brand-level analytics and segmentation at scale.
POS Integrations Square/Clover, plus others via Otter (confirm your stack). Same; plan integration sequence across stores.
Pricing Numbers Owner quotes custom pricing. Request an all-in proposal for your stores (software + delivery policy + optional services).

Benefits Operators Care About

  • Direct revenue growth: Shift orders from marketplaces to your owned channels.
  • Higher conversion: Streamlined, mobile-first checkout and saved profiles.
  • Repeat purchase engine: Loyalty + email/SMS automations keep guests coming back.
  • Own your data: Customer records, order history, and list building.
  • Flat delivery logic: Predictable guest-paid fee without commission drag.
  • Brand control: Your design, photos, menu priorities, and promotions.

Numbers to Watch

  • Website conversion rate vs your current site.
  • Direct online revenue as % of total online sales.
  • Repeat order rate (site vs app cohorts).
  • List growth and automation-driven orders.
  • Average delivery contribution margin under flat-fee model.
Treat case studies as directional. Ask Owner for vertical-specific benchmarks and a target plan for your stores.
Owner.com platform mock Powered by Owner.com

How Owner Works

1) SEO Website
High-converting menu pages built for Google and guests.
2) First-Party Ordering
Own the checkout and the customer relationship.
3) App & Loyalty
Branded iOS/Android plus rewards and push notifications.
4) Auto-Marketing
Email/SMS flows for reorders, win-backs, and reviews.
5) Flat-Fee Delivery
Guest-paid delivery with no commission on orders.

Reference Library — PDFs

What Users Say

Summary quotes below; for full context and data, see the Testimonials PDF.

“Moved off marketplaces and kept more margin.”
From Owner.com testimonials collection
“App push + loyalty = higher repeat orders.”
From Owner.com testimonials collection
“Launch was fast; support handled the heavy lifting.”
From Owner.com testimonials collection
“Email/SMS automations brought lapsed guests back.”
From Owner.com testimonials collection

Owner.com FAQ

Is there a long-term contract?

Owner positions plans as month-to-month in its materials; confirm exact terms in writing.

Do I pay order commissions?

No commission to Owner on orders. Guests pay a flat delivery fee; verify local fee and coverage.

How fast can we launch?

Many operators launch in about a week with guided setup and content collection.

Will it work with my POS?

Owner lists direct and partner integrations (e.g., Square/Clover and via Otter). Confirm depth for your stack.